Objective Campaign : Stimulate people to subscribe to Disney+ during the holiday period. Broad audience : Families with or without kids, young people. Media Characteristics : 3 mega banners in the shopping area of Brussels/Muntplein and Meir/Stadsfeestzaal and Groenplaats Antwerp. Activation inside the Stadsfeestzaal in Antwerp, with possibility to make a picture & receive a card with Read more
Objective Campaign : In the run-up to the Brussels Motor Show, BMW was looking for a unique way to show their ‘sheer driving pleasure’ to the general public. By creating the first 3D animation screen of this size in Belgium with an animation of the electric BMW i4, all heads were turned in Antwerp Central station. Read more
Objective Campaign : Creating awareness about the renewed adidas’ ‘NMD_V3’ and the rebranded logo of ‘adidas Originals’. Media Characteristics : The campaign took place during 4 weeks in September 2022. For this campaign, we collaborated with Mediafield. For the ‘NMD_V3’ campaign, the client chose the Mural ‘Bruxelles-Midi’ of 200m². For ‘adidas Originals’ the client chose the Mural ‘Herrmann-Debroux’ Read more
Objective Campaign : For the latest release of the ‘Travel the Realms’ game. Playstation was looking for an all-immersive experienceto take its audience into the world of their new game. With an all-new action set in Antwerp Central Station, Playstation takes its audience to the center of the God of War Ragnarök universe. Media Characteristics : The Read more
Objective Campaign : Coca‐ColaTM kicked off its Real Magic with one of the most beautiful festivals in the world: Tomorrowland. During this special edition of Tomorrowland 2022 more than 600,000 visitors from 200 countries coming will experience the time of their lives for 3 weekends of Love, Unity & Magic. Promotion, Awareness, Drive customer satisfaction Media Read more
Objective Campaign : Promote BMW X1 around Tomorrowland univers Media Characteristics : Magical podium in the univers of Tomorrowland Zaventem Airport Vegetation on backlights Butterfly on podium Reason best Practice : Traffic to their stand “Magical Forest BMW” at Tomorrowland Eye-catching – High memory level – International target This is a campaign that highlights innovative and impactful OOH solutions with an Read more
Objective Campaign : Product launch campaign of the new Philips ONE BLADE Shaver Media Characteristics : Innovate building and transformation of bus shelter into a barbershop to show all gentlemen that they can easily personalize their hair style. Digital screens in proximity of the bus shelter redirected consumers to the exact place of the popup barber shop Read more
Objective Campaign : Gain awareness using small and large formats. Media Characteristics : This campaign took place in Brussels and Antwerp. There were many different formats: 2m² on the street, 2m² digital in the metro, banners, storefront and brand zone. The goal was to cover a maximum of these two cities. Reason best Practice : There was a Read more
Objective Campaign : After having painted various murals in Belgium with so-called conventional methods, Mediafield and Proximus took on a new challenge: to create a mural while combining technology and painting. Based on an idea by Famous / Silk, this mural was created by a robot guided trhough Proximus’ 4G network and the talent of the Read more
Objective Campaign : Coca-Cola wanted a unique visibility for the launch of its new campaign “Real Magic”. Belgian artists created street art for the new communication campaign. The particularity of this project, was a mural with special video mapping effects above the painting. A touch that reinforced the campaign, and that shows that the real and Read more
