RITUALS

RITUALSfeatured

Objective Campaign :
Highlight the fact that the stores were open during the semi-lockdown and increased in-store traffic before Christmas affluence.

Media Characteristics :
Personalized digital networks in direct proximity of POS + a geotargeted mobile activation

Reason best Practice :
This case clearly demonstrated the power of the combination of the two-digital media (OOH +MOBILE).

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