Categories - Finance
10 posts
AXA – “Safe by the sea”

AXA – “Safe by the sea”featured

Objective Campaign : Axa sponsors the lifeguards at the Belgian Coast. Because they are proud of it, they want to create extra visibility & awareness with their “Safe by the sea” campaign. Axa opted for a full branding campaign on 3 coastal trams again. The ideal medium to make the various campaign derivatives visible to the Read more

Axe Collision – The Murals

Axe Collision – The Muralsfeatured

Objective Campaign : The brand was looking for an OOH product that could reflect the name of the product: a limited series of AXE named “Fresh Forest & Graffiti”. The idea of a giant graffiti wall handpainted that also incorporated 3D vegetals seemed perfect for AXE. The city centersof Ghent and Antwerp have been selected as Read more

BROCOM

BROCOMfeatured

Objective Campaign : The main objective of the campaign is to increase and reinforce brand awareness around the concept and the logo of « Votre Courtier, votre meilleure Assurance » as well as underlining the personalised services provided by their independant insurance brokers. The campaign was mainly focused on two major Belgian events which have a key strategic Read more

CECOFORMA

CECOFORMAfeatured

Objective Campaign : Ensure the reputation and promotion of the Smurf Experience, which took place on the Heyzel site, an immersion in the world of the Smurfs which ended on January 2019 and started in June 2018.   Media Characteristics : Apart from the traditional OOH media such as paper and digital 2m2, special attention has been Read more

FEDERALE Assurance / Verzekering

FEDERALE Assurance / Verzekeringfeatured

Objective Campaign : FEDERALE ASSURANCE wanted to inform the inhabitants of 4 cities (Turnhout, Vilvoorde, Mouscron and Antwerp) that a new agency was opening or moving, while having personal contact with them and collecting as much information as possible to enrich their database. Inform the population in an original way while offering a service and a Read more

KEYTRADE

KEYTRADEfeatured

Objective Campaign: In Direct proximity of the BATIBOUW salon in Brussels,in order to attract the client attention about the possibilities of renovations credit. Media characteristics: A complete wrapping of the metro station entrance on all format available : An impactful communication that plays with the environment insert frames like bathroom mirrors, 2m² mupi like electrical Read more

KBC

KBCfeatured

Objective Campaign : In het kader van hun pechvogel campagne zet KBC hun samenwerking met De Lijn in de kijker en koos dan ook voor een campagne op de bussen & trams van De Lijn. Media Characteristics : De campagne bestond uit Window Side 2m2 formaat op bussen en trams en dit in de grootste studentensteden van Read more

ING

INGfeatured

Campagnes met hoge correcte BOA-scores, incl. hoge originaliteitsscore  

BNP Paribas Fortis – Expats

BNP Paribas Fortis – Expatsfeatured

Flight Schedules and Language Univers: Brussels Airport Period: September 2018 The animation was translated into 15 languages in order to challenge expats arriving in Belgium in their mother tongue. The campaign targeted passengers arriving on several hundred flights from 35 countries. Dynamic Content  

Belfius – Direct Mobile

Belfius – Direct Mobilefeatured

The goal was to position Belfius as the leader in digital banking in order to increase the consideration and perception of the brand’s digital services and to recruit new consumers. The Belfius mobile app has a number of specific applications for travelers, including the ability to activate your credit card in foreign countries, increase the Read more

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