Categories - Entertainment
7 posts
NRJ

NRJfeatured

Objective Campaign : NRJ wanted to make their “Wake up Show” treasure hunt called “le fugitif” more interactive with the use of another media to reveal in live a clue to win a gift. Media Characteristics : Campaign broadcasted only at 8h22 on the 11 march 2022 on the 41 digital sreens of the JCDecaux digital Liege Read more

Playstation

Playstationfeatured

Objective Campaign : Add a clear added value to the customers by showing the advertisements at the moments when the target group is present Media Characteristics : JCDecaux Digital Brussels & Liège, Malls & Digital Metro Reason best Practice : By using DOOH as a relevant medium for gamers just as showing the advertisements at the moments the Read more

Disney-Star Wars

Disney-Star Warsfeatured

Objective Campaign : Disney wanted to communicate creatively on The launch of the Star Wars: The Rise of Skywalker. Media Characteristics : The iconic and very recognizable luminous swords have been placed in 2 panels in the very centre of Brussels, in the Louise Branded Zone, while the teaser of the film was playing on the digital Read more

TOUR DE FRANCE

TOUR DE FRANCEfeatured

Objective Campaign : The goal was simple! Make sure that the whole world remembers the start of the 2019 Tour de France in Brussels! All by one simple idea and realization. A gigantic visible from the sky that all the televisions of the world will retransmit through more than 190 countries Media Characteristics : The gigantic “bâche” Read more

DE FOUTE TRAM

DE FOUTE TRAMfeatured

Objective Campaign : To announce the Foute Party in Ghent, Qmusic decided to totally claim a ‘Foute tram’. Not only on the outside but also on the inside. Media Characteristics : They decorated the tram with: – de “foute” look & feel (pizza, leopard, …. motifs) – the stop announcements were personalised with the artists of de Read more

Blake & Mortimer

Blake & Mortimerfeatured

Objective Campaign : Promote the last ComicBook of the Blake & Mortimer Series Media Characteristics : Full wrapped trams Reason best Practice : A great impact and visibility communication in the city, a moving billboard.

ROCKETMAN

ROCKETMANfeatured

Objective Campaign : The goal of the campaign was to promote the release of the movie Rocketman. A biographical musical film based on the life of musician Elton John. To catch the consumer’s attention we created a unique and memorable experience that matched the plot of the movie perfectly. Media Characteristics : Both wrapped Elevator Walls XL Read more

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