Objective Campaign : Make some buzz around the Italian brand, and reward the winner of the contest. Increase consumer interaction with the brand, by making participate them at the contest by sending pictures. Increase social media followers. Media Characteristics : A fullwrap tram from 112/09 to 02/10 An “innovate” full wrapped bus shelter with little winner award Read more
Objective Campaign : Cristal wanted to showcase their iconic bottle and can in a new, refreshing, creative and innovative way. Media Characteristics : The iconic Cristal bottle and can came to life in a striking display of color and special effects, executed by Urban Media’s creative team using cutting-edge techniques. The astonishing installation, with Cristal lager in Read more
Objective Campaign : Attract the attention of the Brand’s core target (young people) And make them interact with the brand/ product by tasting. Create increased buzz around the concept of the #whatthefanta campaign. Media Characteristics : Exclusive presence in DOCKS SHOPPING MALL – Popup Bakery stand – Presence on digital screens (led & Totems) Reason best Practice : Read more
Objective Campaign : Nestlé wanted to create an impactful campaign with the focus on fighting litter with the first ever outdoor campaign that uses 100% recycled paper. Far too much waste does not find its way to the trash can in Belgium. Perrier, Vittel, KitKat and Lion: four iconic Nestlé brands are committed to fighting this Read more
