Objective Campaign : Our primary goal is to create a viral sensation through a thoughtfully designed Out-of-Home (OOH) campaign that resonates with our target audience. Simultaneously, we aim to drive widespread awareness about the crucial role that technical and construction jobs play in shaping and strengthening our society. Media Characteristics : For this campaign, Impact set up Read more
Objective Campaign : “Nog een reden om bij te leren” (another reason to continue learning). That’s the slogan of the campaign for adult education by the Flemish Government. With this out-of-home campaign, “Onderwijs Vlaanderen” aims to reach a wide range of people and make adult education appealing to a diverse audience. The awareness campaign should encourage Read more
Objective Campaign : The objective of the campaign was to encourage more sustainable and environmentally friendly travel and tourism. Therefore, Urban Media helped create a campaign called ‘Stay just a little longer…’ Media Characteristics : Urban Media wrapped the elevator walls and set up a stand with hostesses and promo boys in Antwerp Central station to promote Read more
Objective Campaign : Bebat, together with Clear Channel and Urban Media, launched a major activation campaign for its new battery collection campaign. Under the title ‘Go to the finish with your empty batteries!’, Bebat wants to make people aware of the number of batteries we have at home and encourage them not only to collect them, Read more
Objective Campaign : Gain awareness using small and large formats. Media Characteristics : This campaign took place in Brussels and Antwerp. There were many different formats: 2m² on the street, 2m² digital in the metro, banners, storefront and brand zone. The goal was to cover a maximum of these two cities. Reason best Practice : There was a Read more
Objective Campaign : This new campaign aims to demonstrate to citizens the different motivations to renovate buildings in Brussels: it’s possible to renovate one’s house and by doing so stop wasting money, while being ecological and all this in a comfortable environment. This new campaign filled with color and a purifying layer was able to demonstrate Read more
Objective Campaign : NRJ wanted to make their “Wake up Show” treasure hunt called “le fugitif” more interactive with the use of another media to reveal in live a clue to win a gift. Media Characteristics : Campaign broadcasted only at 8h22 on the 11 march 2022 on the 41 digital sreens of the JCDecaux digital Liege Read more
Objective Campaign : The main objective of this campaign was to find a way to promote the “Payconiq by Bancontact” app by being as close as possible to the consumer and by making the idea of ”sharing” the bill understood in a funny way. Media Characteristics : The customer decided to use a non-classic format of the Read more
Nespresso – claim the city
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