Categories - Billboards
21 posts
Adidas

Adidasfeatured

Objective Campaign : Introducing the new Stan Smith shoe, with an emphasis on the recycled material of which the shoe is (also) made. Generate awareness and impact. Media Characteristics : 2 megaposters with a surface of 503m² and 87m². In addition, the campaign was also shown at 4 digital screens in shopping streets (40m², 20m², 45m² and Read more

ING

INGfeatured

Objective Campaign : It was a first! RTBF, Clear Channel and RMB collaborated to offer a unique experience dedicated to the most beautiful goals of the competition, sponsored by ING. Media Characteristics : During UEFA EURO 2020TM, the RTBF broadcasted all the matches on television and on Auvio, with some relays programmed on radio. Thanks to a Read more

Mastercard

Mastercardfeatured

Objective Campaign : Mastercard launches contactless payment on board the Coast Tram. For the occasion, every traveller paying contactless with Maestro or Mastercard was offered his or her journey every Saturday in August. Media Characteristics : To inform holidaymakers, two bus shelters were entirely branded in the brand’s colours. At the same time, the campaign spot was Read more

BRU

BRUfeatured

Objective Campaign : In its latest campaign, BRU® underlines the importance of drinking locally and highlights the proximity of its source through an original national OOH campaign. Depending on the city, the billboards display a specific creation showing the distance to the naturally sparkling water source. The objective? To remind each consumer that they are never Read more

Love, Beauty & Planet

Love, Beauty & Planetfeatured

Objective Campaign : This summer, Love Beauty & Planet distinguished itself by displaying its commitment to beauty and the planet on a 600m² banner in the heart of Antwerp while keeping a positive impact on the planet. Media Characteristics : The brand had opted for a huge banner equipped with theBreath®, the revolutionary technological innovation at the Read more

#stay safe

#stay safefeatured

Objective Campaign : Clear Channel Belgium has decided to take exceptional and temporary measures to protect its employees and workers, and thus contribute jointly to slowing down the spread of the virus. Media Characteristics : The #staysafe campaign was displayed on all OOH and DOOH media throughout Belgium during the lockdown. During this period, Clear Channel also Read more

Canon #first hugs

Canon #first hugsfeatured

Objective Campaign : After 12 weeks of lockdown, we could finally be re-united with our loved ones. The objective of the #FirstHugs campaign was to capture these very moving moments in photographic series by Canon. Media Characteristics : The images were made by Belgian photographer and Canon ambassador Lieve Blancquaert. She captured – in a safe environment Read more

#sending love

#sending lovefeatured

Objective Campaign : “#SendingLove” has been a global initiative promoting messages of love that unite communities all over the world during the fight against the effects of COVID-19 and has run on advertising space donated by over 70 media owners across 153 cities making it the biggest UGC campaign ever to run on digital Out of Read more

Fintro

Fintrofeatured

Objective Campaign : The aim of the campaign was to showcase 90 Fintro agency managers in their own city. Fintro in association with AG wanted to accentuate the strengths of proximity and the quality of the relationship between the agency and its hyper local customers. 90 agencies benefited from this campaign which took place over a Read more

BRU – Festive Period

BRU – Festive Periodfeatured

Objective Campaign : During the festive season, Bru made the streets sparkle with its fairy-tale out-of-home campaign. Media Characteristics : Bru has illuminated the four corners of Belgium on the large format More O’Ferrall billboards, while 2 36m² billboards (Brussels and Antwerp) have been equipped with a giant glittering 2D bottle. In Brussels, the public has also Read more

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