Categories - Billboards
19 posts
Mastercard

Mastercardfeatured

Objective Campaign : Mastercard launches contactless payment on board the Coast Tram. For the occasion, every traveller paying contactless with Maestro or Mastercard was offered his or her journey every Saturday in August. Media Characteristics : To inform holidaymakers, two bus shelters were entirely branded in the brand’s colours. At the same time, the campaign spot was Read more

BRU

BRUfeatured

Objective Campaign : In its latest campaign, BRU® underlines the importance of drinking locally and highlights the proximity of its source through an original national OOH campaign. Depending on the city, the billboards display a specific creation showing the distance to the naturally sparkling water source. The objective? To remind each consumer that they are never Read more

Love, Beauty & Planet

Love, Beauty & Planetfeatured

Objective Campaign : This summer, Love Beauty & Planet distinguished itself by displaying its commitment to beauty and the planet on a 600m² banner in the heart of Antwerp while keeping a positive impact on the planet. Media Characteristics : The brand had opted for a huge banner equipped with theBreath®, the revolutionary technological innovation at the Read more

#stay safe

#stay safefeatured

Objective Campaign : Clear Channel Belgium has decided to take exceptional and temporary measures to protect its employees and workers, and thus contribute jointly to slowing down the spread of the virus. Media Characteristics : The #staysafe campaign was displayed on all OOH and DOOH media throughout Belgium during the lockdown. During this period, Clear Channel also Read more

Canon #first hugs

Canon #first hugsfeatured

Objective Campaign : After 12 weeks of lockdown, we could finally be re-united with our loved ones. The objective of the #FirstHugs campaign was to capture these very moving moments in photographic series by Canon. Media Characteristics : The images were made by Belgian photographer and Canon ambassador Lieve Blancquaert. She captured – in a safe environment Read more

#sending love

#sending lovefeatured

Objective Campaign : “#SendingLove” has been a global initiative promoting messages of love that unite communities all over the world during the fight against the effects of COVID-19 and has run on advertising space donated by over 70 media owners across 153 cities making it the biggest UGC campaign ever to run on digital Out of Read more

Fintro

Fintrofeatured

Objective Campaign : The aim of the campaign was to showcase 90 Fintro agency managers in their own city. Fintro in association with AG wanted to accentuate the strengths of proximity and the quality of the relationship between the agency and its hyper local customers. 90 agencies benefited from this campaign which took place over a Read more

BRU – Festive Period

BRU – Festive Periodfeatured

Objective Campaign : During the festive season, Bru made the streets sparkle with its fairy-tale out-of-home campaign. Media Characteristics : Bru has illuminated the four corners of Belgium on the large format More O’Ferrall billboards, while 2 36m² billboards (Brussels and Antwerp) have been equipped with a giant glittering 2D bottle. In Brussels, the public has also Read more

AB Inbev

AB Inbevfeatured

Objective Campaign : AB Inbev decided to celebrate the beer heritage with a new identity. To do so, AB Inbev employees welcomed arriving passengers at Brussels Airport by giving them a free glass of beer and a free Stella Artois. Media Characteristics : JC Decaux Brussels Airport billboards Reason best Practice : 7 days campaign, 32.244 glasses of Read more

MALTA TOURISM

MALTA TOURISMfeatured

Objective Campaign : Malta is one of the prime European tourist destinations if one is in search of the winter sun. The Tourism Authority of Malta has launched a campaign to encourage the middleclass citizens of Western European countries to spend their holidays on this beautiful island. Malta has made specific efforts in the capital city Read more

Loading...