Categories - Visuals
10 posts


Objective Campaign : Brand awareness FACE2FACE confrontation Contextual brand visibility (HORECA) Message to the right target (ladies vs gents), Fun & likeability conversion Media Characteristics : Face2face national 2.350 frames HORECA – CINEMA – NIGHTCLUB – CONCERT HALL Reason best Practice : We have been able to reach the right target in a long confrontation medium with a message one to Read more

Axe Collision – The Murals

Axe Collision – The Muralsfeatured

Objective Campaign : The brand was looking for an OOH product that could reflect the name of the product: a limited series of AXE named “Fresh Forest & Graffiti”. The idea of a giant graffiti wall handpainted that also incorporated 3D vegetals seemed perfect for AXE. The city centersof Ghent and Antwerp have been selected as Read more



Campaigns with high BOA-scores, incl. high originality score.  



Campaigns with high BOA-scores, incl. high originality score.  

Toerisme Limburg

Toerisme Limburgfeatured

Objective Campaign Convince the more than 16,5 million travelers at the Belgian coast that also in Limburg there are many nice and interesting things to visit Media Characteristics Toerisme Limburg took the decision to be present during a whole year on the coast tram. Showing all different locations in Limburg, the center part visual was Read more



Campaigns with high BOA-scores, incl. high originality score