Axa – “Safe by the sea”

Best practices

Post date

July 7, 2019

Categories

Finance, Point of Interest, Street, Transport

Objective Campaign

Raise awareness among the inhabitants of the Brussels region about the use of a new type of garbage bag. The Orange bag for all food waste.

Media Characteristics

Sides on STIB buses & trams

Reason best Practice

Catchy and colourfull visuals for a specific colour of garbage bags. This campaign is highly visible due to the bright colours used!

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