Rituals

Best practices

Post date

March 28, 2021

Categories

Beauty, Retail, Street

Objective Campaign

Highlight the fact that the stores were open during the semi-lockdown and increased in-store traffic before Christmas affluence.

 

Media Characteristics

Personalized digital networks in direct proximity of POS + a geotargeted mobile activation

 

Reason best Practice

This case clearly demonstrated the power of the combination of the two-digital media (OOH +MOBILE).

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